The thirteenth annual Celestial Seasonings B Robust Journey is about to happen Aug. 12, with greater than 700 cyclists anticipated to pedal via Boulder County.
The occasion serves as a significant fundraiser for Boulder Neighborhood Well being Heart for Integrative Care, which gives complete most cancers care to sufferers within the Boulder County space, and different most cancers charities.
Based in 2011, B Robust Journey has raised over $4 million and introduced out greater than 8,500 riders up to now.
“Once we began doing this we didn’t essentially suppose that it could develop and have the ability to assist the middle 100%,” stated occasion director Paul Balaguer. “It’s actually fulfilling for us to have the ability to totally maintain these efforts.”

The funds raised by the occasion cowl the prices of a full yr of supportive therapies, together with acupuncture, therapeutic massage remedy and Reiki.
“It began with Kevin Mulshine; he went via his personal most cancers journey,” Balaguer stated, talking on B Robust Journey’s founding story. “A part of his journey was via integrative care that mitigated the negative effects of chemo, … and it made the expertise enormously extra palliative for him.”
Along with supporting the well being heart, the B Robust Journey donates proceeds to the Dwell By Residing Basis and Camp Kesem at CU Boulder. These organizations supply help and packages for people whose lives are impacted by most cancers.
Cyclists of all ranges could have three experience choices — 68-, 38- and 24-mile routes, all beginning and ending at Celestial Seasonings’ headquarters, 4600 Sleepytime Drive in Boulder. The teams will probably be staggered, with begin occasions spanning from 7-10 a.m., with younger kids beginning shortly after lunch on a 1-mile route.
The rides will probably be a part of a day-long celebration. Individuals can get pleasure from reside music, drinks and meals at no cost to riders.
These focused on collaborating can register at bstrongride.com till Wednesday or register on-site the day of the occasion. Registration charges are $95 for adults, $55 for college kids and riders beneath 18 and $10 for youngsters 10 and beneath.